Connect your marketing channels with call tracking data.
Gaining an accurate and complete picture of your marketing attribution—which channels are producing leads and conversions—is crucial to getting the biggest return on your marketing dollars.
In this guide, we’ll present a variety of channel attribution strategies, and describe how CallTrackingMetrics can help you finally gain a complete picture of the marketing journey
- Building a channel attribution strategy
- Attribution models
- How tools like CallTrackingMetrics makes attribution easier